The Immersive Revolution. Soundit’s game-changing device
is supported by the Israel Innovation Authority and allows audience members to become participants in the live performance experience through a new layer of sound.
Soundit is the first product to combine audio and light into
a single wearable device, and is developed for live performances of every scale from sporting event and concerts, to theater and corporate events.
The Soundit device is designed to be worn as a necklace
or can fit in the palm of an audience member’s hand.

Brand identity, art direction and strategy design for SoundIt.
Collaboration with Goldberg Cohen Studio, 2021.